REF : 9781444129465

Improve Your Copywriting: Teach Yourself

  • Epub
Fully revised for today's practical copywriting requirements, Improve your Copywriting, by one of the UK's leading copywriters, reveals some of... Lire le descriptif

Livre numérique

Prix Cultura
 
8,49 €
Offrir un livre numérique

Offrez
un livre numérique

Vous souhaitez partager votre passion pour la lecture et faire découvrir la lecture numérique par la même occasion ?
Pour cela rien de plus simple !

Cliquez sur « Télécharger » depuis la page de l’ebook de votre choix.
Cochez la case « Offrir ce produit » lors de la validation de votre panier.
Saisissez l’adresse email de la personne à qui vous souhaitez faire ce cadeau. Validez la commande.

Votre proche recevra par email un lien lui permettant de télécharger son/ses ebook(s) et vous recevrez un email de confirmation de votre commande.

Descriptif

Fully revised for today's practical copywriting requirements, Improve your Copywriting, by one of the UK's leading copywriters, reveals some of advertising's greatest creative secrets.


From planning to implementation, it will guide you step-by-step through copywriting skills for a range of disciplines, including:


- the internet


- radio and TV


- business-to-business


- public relations


- recruitment


- charities


- ...and many more!


Throughout the book you'll find quick tips and author insights summarizsng what you have read and exercises for you to do. A practical glossary with useful addresses will help you to build you skills even further.


So if you are ready to have fun whilst learning how to succeed in one of the most exciting areas of marketing communications, read this book and explore your full copywriting potential.



NOT GOT MUCH TIME?

One and five-minute introductions to key principles to get you started.


AUTHOR INSIGHTS

Lots of instant help with common problems and quick tips for success, based on the author's many years of experience.


TEST YOURSELF

Tests in the book and online to keep track of your progress.


EXTEND YOUR KNOWLEDGE

Extra online articles at www.teachyourself.com to give you a richer understanding of copywriting.


TRY THIS

Innovative exercises illustrate what you've learnt and how to use it.

Déplier tout

Fiche technique

Titre :

Improve Your Copywriting: Teach Yourself

Auteur :

""

Editeur (Livre) :

""

Collection :

"TEACH YOURSELF"

Date sortie / parution :
EAN commerce :

"9781444129465"

Support (Livre) : Ebook Epub
Format Ebook : Epub
Type de protection : Contenu protégé
Déplier tout

REF : 9781444129465

Improve Your Copywriting: Teach Yourself Improve Your Copywriting: Teach Yourself Voir les options d'achat