2014 World Cup - Argumentative structures with systems archetypes

In a period of great visibility for Brazil in the world stage, it is important to think systemically the major events and analyze themes of decisive influence on the success or failure related to these attempts. That's what the authors of this book hold , based on the analysis of the main issues for the organization of the World Cup 2014 in areas such as communication, economics , governance , infrastructure and organization of events. Antonio Carlos Valença and Guilherme Gonçalves de Carvalho expose and analyze the results collected in researches (data will be constantly updated in the next editions) with experts from tourism of Sebrae (2009) and participants of Technology Solutions for the World Cup and the Olympics in Brazil Seminar (2011), regarding the conditions of Brazil successfully perform the World Cup 2014. Therefore, new perspectives for specialists of the areas involved in the event are opened, based on theories and systemic reasoning structures, analyzed by a specific software.