Bark More Wag Less

Could there be a biological component to chronic failure besides gender and ethnicity? If a valuable person keeps failing while doing everything "right," should they continue to take the blame?
This humorous and provocative book examines how to understand and navigate a society secretly structured around social status and ranking. Ingram draws on years of interdisciplinary research, along with his own experiences, travels, and observations, to arrive at startling conclusions about our supposedly "civilized" and "progressive" communities. Are we actually living in an attention-obsessed caste system? If so, is it based solely on race, gender, or economic class? And if not, what other traits — from birth or otherwise — separate so-called "born leaders" from those branded for life as "followers"? In addition, what is "Attention Caste?"
Chances are, you know at least one "underdog" whose contributions to society have been overlooked as they endure a lifetime of professional obscurity — or perhaps you are one of those suffering in silence and invisibility. Are you ready to be free from your shame and confusion? Are you ready to learn how an underdog can become an alpha?

J. T. Ingram is a creative entrepreneur whose two decades of professional and personal struggles had far less to do with his chronic health conditions and far more to do with his place in a society that behaves like pack animals. His experiences led him to a startling discovery: in a world built on biological status cues, some people are unconsciously assigned the role of "runt" from birth — regardless of their abilities. That realization inspired him to uncover the hidden "science of the underdog" and, among other things, to… → Bark More, Wag Less.