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This is an absolute must read book for any parent whose kid is thinking about being an Influencer (or a kid with aspirations of influencing). It is a fascinating real life 5-year account from my perspective as a mother of a young daughter that chose influencing over University. It pulls no punches and highlights the good the bad and the ugly of becoming an Influencer. From her first TikTok post to current day, working with high-end brands, it documents the challenges, the pitfalls, the highs and lows over this rollercoaster period. This book opens up many thought provoking areas you might not even have considered. It acts as a great reference point for parents of would be influencers and influencers themselves. It gives raw insight into the real world of influencing. If your son or daughter has dreams of working in this industry, this book will see you well prepared for what is to come. Enjoy the book.
